2. How effective is the combination of my main product and ancillary texts?

This is the final draft of our Digipak which I think has dramatically improved from earlier drafts, we can see this due to the framing of the different shots on each panel and also the use of the font especially on the track-list.
The most effective panel that we have created is the front panel, with an image of Veronica Summer slightly off centre. This clearly shows our artist to our target audience which is an effective way for us to sell her albums.
We decided to keep the bottom row in the final draft as the balloons became a major feature of our music video as the balloons are fun and create an outrageous character for the audience to relate to. Also, the balloons provide a great deal of colour, so the contrast between the black and white images and the colour tinted images are a lot more effective and prominent.
The image of the rose that was used repetitively symbolises her femininity, and made an effective shot on the track-list. We highlighted the rose in the video, and therefore it became a dominant feature from our video.

 Here is an early draft of our Digipak, as you can see we have made some great progress since this piece of work.
We decided against the shots with the shots with Veronica Summer wearing the yellow dress. This is because we felt that these particular image did not match the images in the video.
Also, the image at the bottom right was removed from the Digipak because as well as the others, it also did not seem suitable.