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Saturday, 3 September 2011

Low Budget Ideas 2.


The second A Level music video I observed was The Fix- Just Got Paid. The most important thing about making a successful music video is to make it look professional and these boys do this really well. This video is made on a low budget. They do the simple things that make this video look very effective and believable as a music video. For example, they change their costume from a suit into casual t-shirt and black jeans, but not only that they change the location in certain shots which prevent viewer fatigue. The lip synching was effective as the timing was spot on, which once again makes it look like a professional music video. The performance from each one of the boys was very good which also helped to make the music video look good.
To make them seem like a real 'boy band' they added a dance routine and made sure each of the members knew exactly what they were doing. They all seemed confident and comfortable when performing the routine.
These boys could get compared to other boy bands such as JLS as they made their video fit into the pop genre and made sure it had the same conventions.
The camera shots and angles that the group use are very impressive. In frame 5 they consider the rule of thirds, putting themselves in the middle of two open doors. This is a shot that looks very good, and makes the video look professional. Another favourite shot of mine is frame 2 as they have the bright centre lights shining directly onto them, guaranteeing that the audience focus on the members of the band.

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